Linking SMEs Profitability to Brand Orientation and Market-Sensing Capability: A Service Sector Evidence
نویسندگان
چکیده
منابع مشابه
Market Sensing Capability, Entrepreneurial Orientation, Product Innovativeness Success, Speed to Market and SMEs Performance
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ژورنال
عنوان ژورنال: Periodica Polytechnica Social and Management Sciences
سال: 2016
ISSN: 1416-3837,1587-3803
DOI: 10.3311/ppso.8069